The term ‘rich girl face’ has hit the headlines over the past few days, however there is little being discussed of the inherent dangers associated with attempting to achieve this look that involves the extensive use of dermal fillers, chemical peels and Botox injections.

Undergoing a cosmetic procedure of any kind can be risky, especially as this side of the aesthetic industry is dangerously unregulated - meaning the practitioner delivering these types of invasive treatments is not required by law to have any medical training whatsoever.

What is particularly concerning is that this cosmetic fashion is most popular among Generation Z, those aged 20 to 29, a fact that we believe is directly attributable to the high numbers of this demographic who follow celebrities and influencers on social media that share images of themselves depicting the effects of cosmetic procedures.

Seeing this ‘rich girl face’ so frequently has the effect of normalising the look achieved by cosmetic treatments, which in turn builds the pressure on this age group to include these types of procedures as part of their standard beauty regime - treatments that they may not be physically or emotionally suitable for.

As such, we at Cosmetic Surgery Solicitors and Save Face have launched a petition to ask that Instagram does more to protect young people who are using the platform from these types of images. We’re asking for an age restriction of 21 to be added to cosmetic procedure related images from verified accounts, or for these account holders to place a sensitive content warning over specific images that depict cosmetic enhancements, which can only be lifted by users who are aged 21 and over.

We decided to launch this petition after our survey in February 2019 discovered that 38 per cent of 21-25-year-olds and 36 per cent of 26-30-year-olds who see images that promote or demonstrate the effects of cosmetic surgery and cosmetic procedures report feeling more negatively about their own appearance as a result.

Sign the Petition

How We Can Help

If you have undergone a non-surgical cosmetic treatment such as Botox, dermal fillers or a chemical peel that has gone wrong due to medical negligence, you may be able to make a claim for compensation.

Cosmetic Surgery Solicitors are the UK's leading law firm in dealing with cases of cosmetic negligence, with a success rate of 95% for claims pursued after obtaining medical evidence. To find out how we can help you on a no win, no fee basis, contact us using the form on this page or call us directly on 0808 115 9132.